The Pursuit of WOW/Peters 50-51

51 Work instead on developing friends, turning people who agree with you (a little bit or lot) into passionate and adherents. That is, surround your enemies with your friends.

Head-on fights are stupid.

The simple truth is (and I've been found wanting on this more often than not): A single, four-minute phone call (240 seconds) right now may save you a $2 mullion lawsuit 18 months down the line. (Hint: Ignore your lawyers when they tell you not to make the call).