Up Your Cash Flow / Goldstein 19-23
22 What were people looking for...People want help.
23 We, the leaders of our business, cannot run our companies on an overabundance of inconsistent economic theories. We cannot run our companies on the theoretical notes of what leadership characteristics we should have. It doesn't matter. We are the leaders, like it or not. We are the people who must make things happen.
We must strive for greater profitability. Of course, product and service are vital factors, but unless we learn how to adequately control the expenses of our business, we are at the mercy of unseen forces.
We must develop a system that allows us to monitor the key financial elements of our companies and we much come to understand what financial numbers really mean.
We must also develop a plan for the future that gives us guidance while it provides us with goals.
Power and influence are vital forces: we must develop as much as necessary to make our voices heard when our interests are at stake.
We must learn how to delegate authority and to train people to perform vital tasks withing the organization. We must protect our most valuable asset--our employees

