Survival is Not Enough/Godin 226 - 227

227 The role of zooming in strategy is simple. It’s based on the idea that you don’t know what’s going to happen. Thus, a new, overriding strategy is now laid on top of all your other strategies. This strategy is simple: Build a company that’s so flexible and responsive, both in the long term and the short term, that we don’t care what happens. As long as there’s a lot of noise and disorganization and change, we’ll win.

In today’s world, betting on chaos seems to be the safest of bet of all.

IMPORTANT QUESTIONS

Why?
How do you respond to small, irrelevant changes?
How many people have to say “yes” to a significant change?
Do you have multiple projects in development that bet on conflicting sides of a possible outcome?
Are you building the five elements of an evolving organization?
1) Evolving organizations increase their zoomwidth daily.
2) They allow their employees to build quick and cheap prototypes.
3) They are aware of their winning strategy and they farm and hunt it regularly.
4) They instantly communicate learning across the organization so that winning memes are incorporated and bad ones are discarded.
5) They practice aggressive sexual selection strategies, firing bullies with the same zeal they hire new employees.

Are you investing in techniques that encourage fast memetic evolution?