The Art of the Start/Kawasaki 137-138

138 The Art of Managing a Board.

..two kinds of expertise: company building and deep market knowledge.

Typical roles that need to be filled.

-The Customer…This person understands the needs of your customer.
-The Geek…This person provides a reality check with your development efforts.
-DAD/Mom…This person is the calming influence on the board.
-The tight-ass…This person pushes for totally legal and ethical practices.
-Jerry Maguire…This person has the Rolodex of industry contacts and is willing to let your organization use it.