Survival is Not Enough/Godin 20-23

21 My point is that while the world still needs factories, that doesn’t mean you have to own them.

Being factory-centric doesn’t decrease your time to market, it increases it.

The internet is changing everything, but the changes are going to be less visible than we expected.

22 In many ways, the supply chain is now as turbulent as the stock market.

…because the Internet connects every company and every customer in an instantaneous web, where response times approach zero.

23 Efficiency takes a back seat to guts (and luck).

We now live in turbulent times. Everything in our world—from marketing to technology to distribution to the capital markets—is changing faster than ever (and not always in the same direction)