Never Eat Alone/Ferrazzi 67-72

68 The deepest principle in human nature is the craving to be appreciated.

Going to a meeting without Googling someone is unacceptable.

Setting out to know someone inevitably means understanding what their problems or needs are.

Find a way to become part of those things that are of most interest to them, and you will have found a way to become part of their life.

70 The idea is to find a point of common ground that is deeper and richer that what can be discovered in a serendipitous encounter. Armed with knowledge about a person’s passions, needs, or interests, you can do more than connect; you’ll have an opportunity to bond and impress.

71 When I brought up our many common experiences, we hit it off.

72 I always make a special effort inquire about the people I’d like to meet.